Marketing Campaigns
Create and manage marketing broadcasts to your customers
5 minintermediate
Overview
Marketing Campaigns let you send broadcast messages to your customers via WhatsApp. You can create promotional campaigns, notify customers about offers, and send updates to targeted audiences.
1
Accessing Campaigns
Click **Campaigns** in the left sidebar. The page shows existing campaigns with their status, reach, and performance metrics.
2
Creating a Campaign
Click **+ New Campaign** and configure:
- aCampaign Name: Internal name for reference
- bMessage: Your broadcast content
- cTarget Audience: All customers or specific segments
- dSchedule: Send immediately or schedule for later
- eReview and click Launch Campaign
3
Tracking Campaign Performance
After launching, you can monitor:
- aSent: Number of messages delivered
- bOpened: Recipients who viewed the message
- cReplied: Recipients who responded
- dConverted: Recipients who placed an order
Frequently Asked Questions
Can I target specific customer groups?
Yes, you can filter by customer segments based on order history or location.
Is there a limit on how many messages I can send?
WhatsApp has messaging limits based on your business account quality rating. Campaigns respect these limits automatically.
Can I schedule recurring campaigns?
Currently, campaigns are one-time sends. Create new campaigns for recurring broadcasts.